Benchmarking Case Presentation:
Mars China

Across Mars's diverse and expanding portfolio of confectionery, food, and petcare products and services, they employ 133,000 dedicated Associates who are all moving in the same direction: forward. With $40 billion in annual sales, Mars produce some of the world’s best-loved brands including DOVE®, EXTRA®, M&M’s®, MILKY WAY®, SNICKERS®, TWIX®, ORBIT®, PEDIGREE®, ROYAL CANIN®, SKITTLES®, WHISKAS®, COCOAVIA®, and 5™; and take care of half of the world’s pets through their pet health services AniCura, Banfield Pet Hospitals™, BluePearl®, Linnaeus, Pet Partners™, and VCA™.


How to achieve visualization of the transportation process?

How to realize data refinement management and assessment to drive business cost reduction and improve efficiency?

In the context of new retail, how does Mars have comprehensive nationwide information about the inventory of products in time, so that it can better understand the sales of products, and product channels expansion in order to guide factory production, dealer replenishment and product decision-making work?


●  Application of vTradEx 56linked TMS for visual monitoring of national transportation.

●  Quick confirmation of transportation tasks and receipt signing back by mobile equipment.

●  Visualization of global product inventory through the SkyEye system.


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Realize the overall arrangement of informatization strategy.


Realize the KPI management for all the carriers.


Visualization of global product inventory and avoidance of goods cascading problems.